Web Conferencing

Powered by Microsoft® Office Live Meeting

For Marketing Organisations

10 Ways to Use Live Meeting in Your Marketing Organisation

1.   Product Launches
2.   Lead Generation Activities
3.   Marketing Presentations
4.   Press & Analyst Briefings
5.   Creative Design Reviews
6.   Market Research, Focus Groups and Surveys
7.   Seminars, Online Events
8.   Marketing Program Development
9.   Sales & Support Training
10.   Vendor and Partner Team


Live Meeting is a powerful marketing solution that enables you to:

  • Conduct full-featured events for two or even thousands of participants wherever they may be
    in a fraction of the time-and at a fraction of the cost
  • Run real-time focus groups, PR events, and customer tutorials, complete with interactive
    audiovisual capabilities
  • Train Sales and Support teams on new products and promotions
  • Collaborate instantly with marketing and advertising colleagues to streamline
    campaign development

Imagine launching a new product around the globe in one day. Train sales teams or conduct a PR event simultaneously in multiple locations. You can do all this and more, with groups of two or even thousands of participants.

Generate More Customer Interest
Live Meeting delivers a host of interactive tools that enable presenters to better convey their message in a large event setting or small collaborative environment. These tools also provide a comfortable, engaging environment for all meeting attendees to communicate their thoughts and provide their feedback.

Create smooth transitions between various forms of content during customer-facing online events with powerful content management features. Live Meeting leverages the full capabilities of Microsoft® Office PowerPoint® presentations with high resolution support for all types of animations and slide transitions, and enables participants to better engage by switching in or out of full screen as they choose.

Engaging Product Launches
Use Live Meeting to launch a new product over the Web with powerful presentation tools. Conduct engaging, media-rich product launches and interactive demonstrations by using PowerPoint Viewer, Document Viewer and Application Sharing.

Presentations are more effective when you can capture audience information. Tools such as the Question Manager and the Seating Chart with Mood Indicator offer the opportunity for audiences to provide valuable feedback. And Web slide capabilities allow you to direct customers to Web pages that show other items or product lines and promote branding during product launches.

Better Collaborative Design Reviews
Live Meeting facilitates feedback and increases marketing productivity. Organisations of all sizes will find it easy to streamline campaign development, collaborate with advertising colleagues, and interact more productively with partners, vendors and R&D teams.

The Live Meeting solution helps marketing teams avoid missed due dates and shorten time to market by enabling better and faster collaboration. Initiate ad-hoc meetings directly from Microsoft® Office applications such as Word, Excel, PowerPoint, Visio, and Project. Office documents can be automatically imported into the Live Meeting for immediate collaboration.

Save on Sales and Support Training
Live Meeting is a cost-effective, broad-reach service that enables you to quickly train sales and support teams.
You can record your sessions using Live Meeting Replay-capture everything including live demonstrations, notes,
annotations, visuals and Web slides. Recordings are automatically hosted from the Live Meeting service making
them instantly available with the click of a URL. On-demand viewing of the Replay is supported with the industry
standard Windows Media® Player.

Reduce the Cost of Marketing and Expand Your Reach
Conduct better focus groups using powerful audience polling with real- time reporting to display feedback and
record surveys for future use. Share survey findings with team members in remote locations via a live Web
conference to save time and money.

Using the Meet Now command in Microsoft® Office Outlook®, you can easily hold an impromptu meeting.
Or start a Live Meeting immediately from Windows® Messenger or MSN® Messenger with a single click.
The easy access you provide with Live Meeting broadens your reach and generates more sales leads for
your product.

  • Client Services-assists with everything you need post-purchase, from training and support to in-house deployment and rapid service adoption planning.
  • Event Services-guides you through every step of your online event, from inception to completion-especially useful for large, high profile marketing events.
  • Creative Services-designs and develops company or co-branded Conference Centers, marketing
    e-mail messages and promotional materials to help drive attendance to your events
  • Training Services-provides basic or customised Live Meeting training for your organisation.


Sign up for a free trial or check out our free online demonstration

For more information about
Telstra WebConferencing call us on
1800 805 304 option 1
or email conferencingonline@team.telstra.com

 

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